Conference talks are our contribution to education, but they also help people find us. Sometimes with a surprisingly long delay.
We try to speak regularly at interesting conferences.
We have spoken at InstallFest, LinuxDays, OpenAlt, the Docker Meeting and other conferences. Next up is CryptoFest, where we will probably have two speakers.
It turns out this has an interesting long-term effect on new memberships. People hear about us and remember us later when they need a VPS, or hear about us from someone they know at just the right moment. Most talks are also recorded, so they remain available afterwards. Again, that means people can discover us later.
The results are quite interesting. Here is a selection from membership applications over the last three days, from the "How did you hear about us?" field:
- InstallFest 2014
- At work
- From a colleague
- LinuxDays 2014
- Liberix: social media posts
- Internet (Maxiorel)
- From someone I know
- A friend
- A classmate
As you can see, the answers are quite varied, but recommendations from other people probably form the largest group: friends, classmates and colleagues. Two conferences also appear: InstallFest and LinuxDays. What is interesting is the delay: LinuxDays was half a year ago, and InstallFest was more than a year ago.
Above all, this shows it is worth doing, but we cannot expect an immediate effect. People take time to decide on a new VPS, and somebody might watch a recorded talk a year later.
We will certainly meet again somewhere: soon at CryptoFest, and definitely at LinuxDays and OpenAlt in the autumn.
Hurá, hurá, hurá. Jsem rád, že i přednášející vidí přidanou hodnotu natočených záznamů. Tvrdím to zákazníkům při nabízení točení a mít to potvrzené je fajn.